Growth Manager Resume Example (2026 Guide)
Growth Manager resume example
A complete sample in the Modern template FitMyRole exports. The person and employers are fictional; the structure, skills and bullet style are what to copy.
Malik Mehta
[email protected] • (555) 016-4417 • Austin, TX • linkedin.com/in/malikmehta
Professional Summary
Growth Manager with 6 years of experience running acquisition, activation and retention experiments for product-led SaaS and consumer subscription apps. Owns the self-serve funnel for a project management product with 1.2M users, leading a growth pod of two engineers, a designer, a lifecycle marketer and an analyst. Has shipped more than 140 A/B tests since 2022, including an onboarding redesign that lifted trial-to-paid conversion from 6.1% to 8.4%. Works from a written hypothesis, an agreed success metric and a sample-size check before any test launches, and shares every result with product and finance in a weekly growth review.
Skills
- Experimentation: A/B testing, multivariate testing, experiment design, power analysis and sample sizing, hypothesis backlogs, ICE prioritization, holdout groups
- Funnel & Conversion: Activation, onboarding optimization, trial-to-paid conversion, pricing and paywall tests, conversion rate optimization, product-led growth (PLG)
- Lifecycle & Retention: Lifecycle marketing, email and push journeys, in-app messaging, churn prevention, win-back campaigns, cohort retention analysis, referral programs
- Analytics & Data: SQL, Amplitude, Mixpanel, Google Analytics 4, Looker, dbt, Python (pandas), funnel analysis, LTV and CAC modelling
- Growth Tools: Statsig, Optimizely, LaunchDarkly, Braze, Customer.io, Segment, RevenueCat, Figma
- Leadership: Growth roadmaps, cross-functional pods, OKR setting, executive reporting, mentoring analysts and marketers
Education
- Coursework focus: Marketing Analytics, Consumer Behavior, Applied Statistics, Database Management and Pricing Strategy.
Work Experience
- Raised trial-to-paid conversion from 6.1% to 8.4% by redesigning onboarding around a three-step setup checklist and testing it against the old flow on 48,000 new workspaces in Statsig.
- Added $2.3M in annual recurring revenue in 2025 by running 38 pricing, paywall and upgrade-prompt experiments with product and finance, then shipping the 11 winners to every self-serve plan.
- Cut 90-day churn on monthly plans from 9.2% to 7.0% with a Braze lifecycle program that sends in-app and email nudges when a team stops creating projects for seven days.
- Increased activation (three teammates invited within 14 days) from 31% to 39% by testing invite prompts, a template gallery and a guided first project with the design lead.
- Built the experimentation process now used by four product teams: a shared hypothesis backlog, ICE scoring, a pre-registration template and minimum sample sizes set before launch.
- Rebuilt the self-serve funnel dashboard in Looker on dbt models with the data team, so weekly conversion, activation and retention by acquisition channel come from one source.
- Lead a growth pod of two engineers, a product designer, a lifecycle marketer and an analyst, running weekly experiment reviews and quarterly OKRs with the VP of Product.
- Lowered blended customer acquisition cost from $48 to $36 by moving 25% of Meta spend into creator-led video tests and cutting 40 underperforming ad sets after weekly cohort reviews.
- Grew the annual-plan share of new subscriptions from 22% to 35% by testing paywall layouts, a 7-day free trial and annual discounts in the iOS and Android apps with the mobile team.
- Won back 14% of lapsed subscribers each quarter with a Customer.io win-back series using segment-specific offers and a pause option that replaced outright cancellation.
- Ran 60 A/B tests on the app store listing, onboarding quiz and paywall, logging every result in a shared test library that stopped repeat tests and fed the next quarter’s roadmap.
- Launched a referral program giving both members a free month, which drove 11% of new subscribers within six months at about a third of the paid social acquisition cost.
- Found a 19-point drop-off at the delivery-date step by building the first end-to-end checkout funnel in Amplitude, leading to a redesign that raised checkout completion by 8%.
- Wrote the SQL and Python behind weekly cohort retention reports for 210,000 subscribers, giving marketing and finance one agreed view of retention by acquisition channel.
- Supported 45 email and landing page experiments by sizing samples, checking randomization and writing result summaries that the growth lead presented to leadership.
- Built a churn-risk score from order frequency, skipped weeks and support tickets that let the retention team target save offers, lifting saved subscriptions by 12% in the pilot.
Want yours to read like this? Upload your resume and a job posting, and FitMyRole rewrites it for that job in this template.
Tailor my resumeWhy This Resume Works
- The summary names the funnel owned (self-serve, 1.2M users), the pod led and the test volume (140+ A/B tests), so a hiring manager sees the scale of the growth job before reading a bullet.
- Each experiment bullet names the funnel stage, the metric and the before-and-after number, such as "Raised trial-to-paid conversion from 6.1% to 8.4%", which answers the page’s top mistake of missing conversion metrics.
- Activation is defined in the bullet itself ("three teammates invited within 14 days"), showing the candidate measures a real behavior rather than a vague engagement score.
- Acquisition, activation, monetization and retention all appear across the three roles, and the Skills groups repeat the words growth postings use: A/B testing, experimentation, lifecycle, retention and funnel analysis.
- The progression from Growth Analyst writing SQL to Growth Manager leading engineers and a designer shows the analytics depth behind the experiments, which separates growth from general marketing.
Common Resume Mistakes
- No experiment or conversion metrics.
- Missing A/B test or analytics tool keywords.
- Generic "drove growth" without method or result.
Keywords Recruiters Look For
- Growth
- A/B testing
- Experimentation
- Conversion
- Analytics
- Lifecycle
- Retention
- Funnel
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