Content Manager Resume Example (2026 Guide)
Content Manager resume example
A complete sample in the Modern template FitMyRole exports. The person and employers are fictional; the structure, skills and bullet style are what to copy.
Ingrid Fischer
[email protected] • (555) 016-7728 • Minneapolis, MN • linkedin.com/in/ingridfischer
Professional Summary
Senior Content Manager with 10 years of experience in journalism and B2B content marketing, leading content strategy, SEO and editorial operations for SaaS companies. Runs a blog, resource center and newsletter that bring in 3.1M organic sessions a year, with a team of three writers, an SEO specialist and a freelance bench of eight. Grew organic sign-ups from content by 64% in two years by building topic clusters around product use cases and tying every piece to a conversion goal in GA4 and HubSpot. Edits with a reporter’s standard for accuracy and plans the calendar with product marketing, sales and customer success.
Skills
- Content Strategy: Content marketing strategy, topic clusters, audience research, content audits, buyer journey mapping, editorial calendars, content distribution
- SEO: Keyword research, on-page SEO, technical SEO basics, internal linking, search intent mapping, content refreshes, Ahrefs, Semrush
- Editorial: Editing and copy editing, AP Style, style guides, brief writing, fact-checking, thought leadership ghostwriting, case studies
- CMS & Tools: WordPress, Contentful, HubSpot, Airtable, Asana, Clearscope, Grammarly Business, Canva
- Analytics: Google Analytics 4, Google Search Console, Looker Studio, content attribution, conversion tracking, A/B testing
- Leadership: Team management, freelance management, budget ownership, hiring and coaching writers, cross-functional planning
Education & Certification
- Hubbard School of Journalism and Mass Communication. Minor in Marketing; editor at The Minnesota Daily.
Work Experience
Senior Content ManagerMay 2021 – PresentBluestem Payroll Software, Minneapolis, MN
- Grew organic traffic to the blog and resource center from 1.4M to 3.1M annual sessions by building 12 topic clusters around payroll and compliance use cases and refreshing 160 aging posts.
- Increased content-attributed free trial sign-ups by 64% in two years by mapping every article to a buyer journey stage and adding calculators and templates as conversion offers.
- Built and manage a content team of three writers, an SEO specialist and eight freelancers, producing 20 to 25 pieces a month against a quarterly editorial calendar.
- Wrote the company’s first editorial style guide and brief template, cutting average revisions per article from three rounds to one.
- Moved 900 articles from WordPress to Contentful with the web team, preserving rankings with a 301 redirect map and finishing two weeks ahead of schedule.
- Launched a monthly HR newsletter that reached 42,000 subscribers with a 38% open rate, now the second-largest source of demo requests after organic search.
- Own a $420K annual content budget covering freelance writers, design and tooling, and report content performance to the VP of Marketing each month in Looker Studio.
Content Marketing SpecialistSeptember 2018 – April 2021Stonearch Health Software, St. Paul, MN
- Lifted page-one Google rankings from 18 to 73 target keywords in two years by rewriting product pages and pillar guides around search intent researched in Ahrefs.
- Produced 22 customer case studies by interviewing clinic administrators, giving sales a proof point for every major specialty the company served.
- Wrote and edited 140 blog posts and five gated e-books that generated 6,800 marketing qualified leads in HubSpot.
- Coordinated webinar content with product marketing for 18 sessions, turning each recording into a blog post, a newsletter feature and three social posts.
Staff WriterJune 2016 – August 2018North Loop Media, Minneapolis, MN
- Reported and wrote four to six business news stories a week on local technology and healthcare companies for a regional digital publication.
- Grew the technology newsletter from 3,000 to 11,000 subscribers by launching a weekly startup funding roundup.
- Edited contributor columns for accuracy, clarity and AP Style, publishing eight guest pieces a month on deadline.
- Optimized headlines and meta descriptions with the audience team, raising average search traffic per story by 25%.
Want yours to read like this? Upload your resume and a job posting, and FitMyRole rewrites it for that job in this template.
Tailor my resumeWhy This Resume Works
- Content is judged by traffic and conversions here, not output: organic sessions from 1.4M to 3.1M and a 64% rise in content-attributed trial sign-ups, avoiding the mistake of listing pieces without impact.
- The team and scope are explicit in the current role, three writers, an SEO specialist, eight freelancers and a $420K budget, so a hiring manager can size the job at a glance.
- SEO, CMS and analytics keywords appear inside real accomplishments, such as the 900-article move from WordPress to Contentful with rankings preserved through a redirect map.
- The journalism start at North Loop Media explains the editorial strength the summary claims, and the style guide bullet that cut revisions from three rounds to one proves it.
- Skills are grouped as Content Strategy, SEO, Editorial, CMS & Tools and Analytics, the same buckets content manager postings use, with named tools like Ahrefs, Semrush and Clearscope.
Common Resume Mistakes
- Listing only published pieces without traffic or conversion impact.
- Missing SEO, CMS, or analytics keywords.
- No metrics; add traffic, rankings, or engagement.
Keywords Recruiters Look For
- Content strategy
- SEO
- Editorial
- CMS
- Traffic
- Blog
- Analytics
- Content marketing
Get more interviews. Tailor your resume automatically
Want to tailor your resume to the job you want? Use FitMyRole to analyze your resume and rewrite it for the role. Before sending your next application, run your resume through FitMyRole to tailor it to the job description.
Try FitMyRole free